Title: Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing (Advances in Marketing, Customer Relationship Management, and E-services)
Publisher: Igi Global Scientific Publishing
Publication Date: 2021
Language: English
ISBN 10: 1799872319
ISBN 13: 9781799872313
Binding: Hardcover
Condition: New

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"This book will help the digital marketers to understand the Big Data in a better way and to get a meaning full information, which, will help the marketers to better market their products to the consumers"--

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