Blockbusters: The Five Keys to Developing GREAT New Products
Gary S Lynn et Richard R Reilly
Language: English
Published by Harper Paperbacks, 2002
- Softcover
- Used
Condition: Used - Fine
US$ 7.15
Quantity: 1 available
Add to basketItem description from seller
Ancien livre de bibliothèque. Edition 2002. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2002. Ammareal gives back up to 15% of this item's net price to charity organizations.
Seller Inventory # E-589-918
- Title
- Blockbusters: The Five Keys to Developing GREAT New Products
- Author
- Gary S Lynn et Richard R Reilly
- Publisher
- Harper Paperbacks
- Publication year
- 2002
- Condition
- Très bon
- Binding
- Softcover
- Language
- English
- ISBN 10
- 006008474X
- ISBN 13
- 9780060084745
More than half of all new products fail in the marketplace. But companies can dramatically improve their odds of success by implementing five key practices -- all within their control. Drs.Gary Lynn and Richard Reilly share the results of a ten-year research study illustrated by the inside stories of nearly fifty of the most successful products ever created.
Lynn and Reilly explain the five keys for companies wishing to develop the next blockbuster. Without these crucial elements a blockbuster new product is virtually impossible:
Compelling Product Vision • Product Improvisation • Information Exchange• Senior Management Commitment • Teamwork
"Synopsis" may belong to another edition of this title.
About the Author
Richard Reilly, Ph.D., a nationally-recognized expert on individual and team assessment, was a research psychologist for Bell Laboratories and AT&T. Lynn and Reilly are professors at the Stevens Institute of Technology in Hoboken, New Jersey.
"About the title" may belong to another edition of this title.
Shipping rates from France to U.S.A.
| Item | 5 to 18 business days | 5 to 7 business days |
|---|---|---|
| First item | US$ 18.54 | US$ 23.04 |
Payment methods
Store description
English below. Ammareal est une librairie professionnelle spécialisée dans le livre d’occasion. Nous expédions partout dans le monde. Nous avons plus de 250 000 ouvrages en stock dont un grand nombre de livres techniques et académiques. Nous reversons jusqu’à 15% du prix de vente de chaque livre à des organisations caritatives, des bibliothèques et des associations luttant contre l’illettrisme. Ce que nous ne vendons pas nous le donnons, ce que nous ne donnons pas nous le recyclons. Ammareal is a professional bookseller speciliazed in used books. We ship worldwide. We have more than 250 000 books in stock, including a large number of technical and university-level books. We give back up to 15% of the price of each book to charities, libraries and organizations fighting in favor of literacy. What we do not sell, we give, what we do not give we recycle.…
Specialty
Livres d'occasion techniques et grand public en français et anglaisSeller's business information
SAS AMMAREAL
4 AV ARGAO
MORANGIS, France 91420