The Book On Community-Led Strategy : How the Most Resilient Brands Grow Through Belonging

Language: English

Published by The Book On Publishing, 2025

1997795841 / 9781997795841

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Softcover

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nach der Bestellung gedruckt Neuware - Printed after ordering - The Book On Community-Led Strategy: How the Most Resilient Brands Grow Through Belonging, Participation, and Trust is a blueprint for leaders who want to build not just businesses, but ecosystems.Sabir Chatte draws from case studies, frameworks, and first-hand observation to show how communities are becoming a new source of strategic leverage. Whether you're a founder, executive, or strategist, this book will help you understand why communities aren't 'nice to have' but structural moats that shape growth, loyalty, and resilience.Inside, you'll learn:Why the community has become the missing moat in modern strategy.How to distinguish between audiences, customers, and true communities.The four archetypes of communities-product, practice, purpose, and proximity-and how to design for each.Frameworks like the Community Flywheel and the Community-Led Strategy Canvas.Case studies from Notion, Duolingo, Figma, Glossier, Stripe, LEGO, Airbnb, Peloton, Y Combinator, and more.How to measure community health, design governance, and avoid common pitfalls.Far from a fluffy 'build a Facebook group' manual, this is serious work on how trust and belonging scale alongside business outcomes. It gives leaders the tools to design communities that don't just support a company's strategy-they become it.Because in a noisy, fragmented, skeptical world, trust isn't a marketing asset. It's infrastructure. …

Seller Inventory # 9781997795841

Title
The Book On Community-Led Strategy : How the Most Resilient Brands Grow Through Belonging
Author
Sabir Chatte
Publisher
The Book On Publishing
Publication year
2025
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
1997795841
ISBN 13
9781997795841
Item weight
342 grams
Dimensions
216x140x15 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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