The Book Direct Playbook: Say Goodbye to OTAs with Proven Marketing Tactics to Boost Direct Bookings. This item is unavailable.
Language: English
Published by Book Printing UK, 2022
- Softcover
- Used

Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Very good
US$ 6.36
Item description from seller
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
Seller Inventory # 00102472576
- Title
- The Book Direct Playbook: Say Goodbye to OTAs with Proven Marketing Tactics to Boost Direct Bookings
- Author
- Simpson, Mark
- Publisher
- Book Printing UK
- Publication year
- 2022
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1913284301
- ISBN 13
- 9781913284305
Are you a rental property owner who can seem to get direct booking without relying on big-name platforms?
Are you tired of giving up a hefty percentage of your earnings to these said platforms?
Are you looking for a way to boost your direct bookings and get the full-sum profits you deserve?
You're not alone.
When Mark Simpson - renowned author, award-winning mentor, and proud Boostly founder - was tasked to take his family's short-stay accommodation business online, he was quite grateful for websites like Booking Holidays, Expedia Group, and Airbnb.
But when he realised that business owners are just a number to them, he learned to pivot... and his family's business thrived.
In "The Book Direct Playbook", Mark poured all his experience, learnings, insights, (and the odd soccer reference), to help property owners around the world finally regain control and turn their business into the champion of direct bookings.
Using this powerful guide, you will:- Find and attract your ideal guest using a step-by-step, targeted approach to creating a customer avatar, identifying your ideal guest, and scoring big with every single one
- Structure your business and implement the best systems, including optimized mobile-friendly websites, customer management systems, and lead generation tools
- Learn Mark's secret sauce to leveraging social media, with insights from his company Boostly - a recipient of the Best Use of Social Media 2020 award at The Shortyz
- Deep dive into the easiest ways that business owners like you can convert an online travel agency booking into a direct one
And so much more!
"Synopsis" may belong to another edition of this title.