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Bibliographic Details

Title: Book Yourself Solid: Second Edition, Revised & Expanded
Publisher: Wiley
Publication Date: 2010
Language: English
ISBN 10: 0470643471
ISBN 13: 9780470643471
Binding: Soft cover
Edition: 2nd Edition
Condition: good

About this title

Synopsis

The new edition of the bestselling business development guide

Book Yourself Solid, Second Edition reveals why self-promotion is a critical factor to success, giving you a unique perspective that makes this guide much more than an ordinary "how to" manual for getting more clients and raising a business profile.

Book Yourself Solid, Second Edition enables you to adopt the right promotional perspective and provides the strategies, techniques, and skills necessary to get more clients and increase profits. Through verbal and written exercises, you'll discover the keys to developing a strong marketing plan and brand image.

Features unique, personalized, updated social media marketing strategies for service professionals
Provides new pricing models and sales strategies for simpler selling
Delivers fresh networking and outreach strategies guaranteed to take only minutes a day
Offers new solid product launch strategies and tactics for creating instant awareness
Author a New York Times bestseller, TV personality, and highly recognized professional speaker

Get the proven tools you can put into effect today with Book Yourself Solid, Second Edition, and watch your business grow exponentially!

About the Author

Called "an uncommonly honest author" by the Boston Globe and a "marketing guru" by the Wall Street Journal, MICHAEL PORT is the author of four books including the New York Times bestseller The Think Big Manifesto. Michael can be seen regularly on MSNBC and receives the highest overall speaker ratings at conferences around the world. With all this, his most significant accomplishment and responsibility is probably similar to yours: being a devoted parent, son, friend, and citizen.

"About this title" may belong to another edition of this title.

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