THE Book on...BUSINESS From A to Z:: The 260 Most Important Answers You Need to Know (Volume 1)

Someone had to write it…and that’s why we did. THE Book on . . . Business from A to Z; The 260 Most Important Answers You Need to Know is the result of trying to constantly answer clients’ questions across a vast range of business topics. After frequent discussions about some of our most challenging engagements, the coauthorsrealized that we had one thing in common: Clients who were regularly asking questions about many areas beyond our individual areas of expertise. We did our individual best to answer them and/or put the clients in touch with other experts whocould.However, we wanted to be able to go beyond this and to provide an ongoing resource for those questions that arise when we are not in front of our clients. We wanted to make a lasting resource for our past, present and future clients. The resultis THE Book on . . . Business from A to Z; The 260 Most Important Answers You Need to Know. This book covers 26 of the most important business topics in the world today. Although each chapter is worthy of a complete book of its own, we have condensed each down to the 10 most frequently asked questions and their answers.

Daniel Feiman, MBA, CMC(R) and Visiting Professor, is the Founder and Managing Director of Build It Backwards, a consulting and training firm based in Redondo Beach, CA. He teaches "ordinary companies how to create extraordinary results" by leveraging his expertise in Strategy, Finance and Process. Mr. Feiman has provided expertise as a management consultant for more than 16 years, after a long and very successful career in commercial banking. He works internationally with cutting edge start-up companies, as well as industry leading multi-national firms; where he facilitates strategy, finance and process improvement projects, improving business effectiveness in a wide range of industries. Daniel is an internationally recognized seminar leader who has worked with firms such as Apple, Credit Suisse, Hilton Hotels, Institute for Supply Management (ISM), Mattel, PEMEX (México), Promigas (Colombia), Reliance (India), the Small Business Development Center (SBDC), TRW and the University of Manchester (UK), among many others. Daniel is the Publisher of the Build It Backwards series, and author of numerous published articles, white papers (available at www.BuildItBackwards.com) and business books. Daniel is also a reviewer for the New York Journal of Books. He is adjunct faculty at the University of California, Los Angeles (UCLA) Extension Department (since 1990) and the Visiting Professor in the University of Huddersfield's (UK) Business School. He has also been interviewed on various television and radio shows. dsfeiman@BuildItBackwards.com