Brand Buzz: 3 Breakthrough Secrets for Building a Winning Brand
Language: English
Published by Simple Truths, LLC, 2016
- Hardcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Very good
US$ 4.99
Quantity: 2 available
Add to basketItem description from seller
From the branding gurus behind Dunkin Donuts, Build A Bear, Corner Bakery, and moreIf you want to succeed in today's hyper-competitive market, you want your brand to buzz. You want it to be a brand that people can't stop talking about, one that customers love to support. With their expertise through working on some of the biggest brands in the market, AdrienneWeiss and Greg Weiss offer their industry secrets on how to best create buzz within and around your brand.Brand Buzz lays out the 3 rules Adrienne and Greg have uncovered through their career in the branding industry: storytelling, club making, and country building.This fast but powerful read shares stories of major brands who have improved their image and performance using these 3 rules. Gain notoriety, generate excitement, and earn loyal customers--start building your brand's buzz now.
Seller Inventory # 00103092469
- Title
- Brand Buzz: 3 Breakthrough Secrets for Building a Winning Brand
- Author
- Adrienne Weiss
- Publisher
- Simple Truths, LLC
- Publication year
- 2016
- Condition
- Very Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 1608106020
- ISBN 13
- 9781608106028
From the branding gurus behind Dunkin Donuts, Build A Bear, Corner Bakery, and more
If you want to succeed in today's hyper-competitive market, you want your brand to buzz. You want it to be a brand that people can't stop talking about, one that customers love to support. With their expertise through working on some of the biggest brands in the market, AdrienneWeiss and Greg Weiss offer their industry secrets on how to best create buzz within and around your brand.
Brand Buzz lays out the 3 rules Adrienne and Greg have uncovered through their career in the branding industry: storytelling, club making, and country building.
This fast but powerful read shares stories of major brands who have improved their image and performance using these 3 rules. Gain notoriety, generate excitement, and earn loyal customers―start building your brand's buzz now!
"Synopsis" may belong to another edition of this title.
About the Author
Adrienne Weiss Corporation is a branding think-tank that creates brand stories for its clients and communicates those brand stories through all of the clients’ consumer touchpoints.
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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SBYB, Inc.
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