The Brand Your Own Business Workbook: A Step-by-Step Guide to Being Known, Liked, and Trusted in the Age of Rapid Distraction

Miles, Tim; Patrick, Ryan [Contributor]; Peisker, Lynn [Contributor];

ISBN 10: 0692939156 / ISBN 13: 9780692939154

Published by Table 49 Press, 2017

About this Item

2017; illustrated, glossy paper covers; light shelf wear; interior is clean and unmarked; 4to, 9 3/4" to 12" tall; 427 pages.

Seller Inventory # SKU1141384

Bibliographic Details

• Title: The Brand Your Own Business Workbook: A Step-by-Step Guide to Being Known, Liked, and Trusted in the Age of Rapid Distraction
• Publisher: Table 49 Press
• Publication Date: 2017
• Language: English
• ISBN 10: 0692939156
• ISBN 13: 9780692939154
• Binding: Paperback
• Condition: As New

About this title

Synopsis

Small business branding questions? You're not alone!

There are nearly eight million family businesses in the U.S. and Canada and nearly that many marketing options to choose from. Good companies don’t know which direction to turn. Good people are drowning in noise, choice, and the droning voice of self-appointed thought leaders on every virtual street corner.

A complement or substitute for the BYOB Guidebook, the Workbook will lead you through our proven process and give you dozens of exercises to help you BYOB. When finished:

• You will know how to translate your deepest values into daily actions. • You will know how to get your team on the same page with the same purpose... YOUR purpose. • You will know how to consistently deliver a more delightful experience than you promise. • You will know how to tell the right, true story about your business, so that people know, like, and trust you.

Create a marketing plan from the inside out in an intuitive, step-by-step way that will make sense and feel good to you and your team.

You’ll have a strong foundation to weather any storm, because you’ll always be able to Brand Your Own Business.

About the Author

As a copywriter, his words have won customers in seven countries, and as a blogger, he's read in a few dozen more.

Along with co-author Ryan Patrick, their Funny Business Podcast has listeners in more than 30 countries.

As a bestselling author, his first book went to #1 on Amazon's Business, Management, Marketing, and Sales charts.

As a speaker, he's been invited all over the globe to tell stories and teach lessons about what makes people do the things they do - using his special blend of curiosity, courtesy, and common sense.

He's presented to groups as large as McDonald's Corporation and as small as whomever he had coffee with this morning.

What makes these people listen? Good Companies across North America are following his advice and enjoying double - even triple-digit growth. One family business owner puts it best when he says Tim Miles is the least full of crap guy you'll have hear talk about management, marketing, and motivation. Decide for yourself.

He's the father of two, husband of one, and a guy who - to borrow a phrase from screenwriter David Freeman - took everything that made him weird as a kid and got people to pay him money for it as an adult.