Bridging Strategy and Execution

Bridging strategy and execution-that's the promise of OGSM. This simple yet powerful one-page model helps you turn strategy into results by bringing together your Objective, measurable Goals, key Strategies, KPIs, and concrete Actions. At a glance, you see where you want to go and how to get there.

OGSM is clear in concept, but not always easy in practice. Bridging Strategy and Execution shows you how to make it work. With step-by-step guidance, smart tips, and real-life examples, it helps you create an OGSM in four steps and manage progress with the practical "Do, Learn, Adjust" cycle. You'll also learn how to define roles, strengthen collaboration, and align multiple OGSMs across your organization.

If you prefer vague language and endless debate, this book isn't for you. But if you want more impact with less hassle-start reading and take action!

Remco Bakker (1979) has been helping entrepreneurs and organizations develop and execute strategic plans for more than 20 years. He leads the development of the online OGSM platform OGSM.online and is co-founder of OGSM Leaders and Toolsfactory.

Bas Schulten (1980) is a passionate strategist and experienced organizational consultant. His focus lies at the intersection of strategy design and implementation. As a partner at Jester Strategy, he has refined and optimized the OGSM methodology in dozens of projects with organizations across sectors.