Title: How To Build A Great Customer Experience Through Innovation - Inspired By Clairvoyant Lab
Publisher: Lulu.com
Publication Date: 2014
Language: English
ISBN 10: 1312242744
ISBN 13: 9781312242746
Binding: Hardcover
Condition: New

About this title

Synopsis

This book has four main parts. Each part serves as a prerequisite and drives the next part. Knowing what your customer needs is key to lay a strong insight foundation. Building on these insights, innovation management is both an art and skill to ensure good balance between timing and resource. Innovation, both product and service, is not a one-off event. It needs a life of its own, breathing and growing. Investing in your most valuable asset - employees, sometimes overlooked by many executives, will only bring to life those service innovations built from the insights. To continue innovation within the organization, It must be embedded into the organizational culture through change management, measured and rewarded. A balanced scorecard will keep track that we are not just financially successful but at the same time achieve overall business success, which includes customers, processes and employee talents.

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