Build to Prosper : Secrets for Sustained Profitibility

Cameron J McConnell

ISBN 10: 1612543642 / ISBN 13: 9781612543642

Published by Brown Books Publishing, 2019

About this Item

Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

Seller Inventory # 35069758/1

Bibliographic Details

• Title: Build to Prosper : Secrets for Sustained Profitibility
• Publisher: Brown Books Publishing
• Publication Date: 2019
• Language: English
• ISBN 10: 1612543642
• ISBN 13: 9781612543642
• Binding: Soft cover
• Condition: Hervorragend
• Seller catalogs:
  • Bücher

About this title

Synopsis

Build to Prosper reveals the key business secrets to attaining sustainable pretax profits to invest in future innovation. In this guide, business owners will learn how to develop and implement an action plan that returns businesses to earning sustained pretax profits. Based on thirty five years of experience helping business owners break patterns that have derailed their businesses from "tracks of profitability," Cam McConnell discloses eight economic theories that have trapped value in an owner's business and provides readers with a ten-step Business Modeling Methodology (BMM) for unlocking innovation. McConnell's Business Modeling Methodology dispels the previously touted economic theory of return on investment (ROI) as no longer relevant. Instead, he discloses that break-even theory and associated incremental margin contribution by increased sales volume is the cause of marginalized businesses. Build to Prosper uncovers the real values in a business--"intellectual properties"--that provide the leverage necessary to return a business back to prosperity.