How To Build Relationships in the Music Industry | A Guide for Musicians

Arlette Hovinga

ISBN 10: 1538184087 / ISBN 13: 9781538184080

Published by Rowman & Littlefield Publishers, 2023

About this Item

How To Build Relationships in the Music Industry | A Guide for Musicians | Arlette Hovinga | Taschenbuch | Music Pro Guides | Englisch | 2023 | Rowman & Littlefield Publishers | EAN 9781538184080 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.

Seller Inventory # 126898286

Bibliographic Details

• Title: How To Build Relationships in the Music Industry | A Guide for Musicians
• Publisher: Rowman & Littlefield Publishers
• Publication Date: 2023
• Language: English
• ISBN 10: 1538184087
• ISBN 13: 9781538184080
• Binding: Taschenbuch
• Condition: Neu
• Dimensions: 229W x 152H x 14D millimeters 229 millimeters width by 152 millimeters height by 14 millimeters depth
• Weight: 380 grams
• Seller catalogs:
  • Bücher

About this title

Synopsis

Musicians: are you frustrated with promoters and other industry people leaving your emails unanswered? Do you wish to promote your projects but don’t know how to approach the right people?
Promoters are often overwhelmed by hundreds of emails a day so getting that first moment of contact just right can be daunting. Emails are sometimes drafted poorly; social media presence is either lacking or spammy; and there is no real aim other than pushing for immediate results―except that isn’t how the industry works: We are not in the sales business. We are in the people business.
That is the mantra of this book. Featuring interviews with dozens of industry professionals―many with diverse backgrounds and from across the globe― How to Build Relationships in the Music Industry presents valuable insights, do’s, don’ts, tips, and anecdotes that will help any musician present their next project in a way that works in the long term. Arlette Hovinga helps all musicians understand key characteristics of effective, professional communication in the music business which will ultimately lead to better relationships, more bookings, and a stronger following.

About the Author

Arlette Hovinga is an award-winning publicist, marketing/media director, and a professional member of The Recording Academy. She organizes press tours for festivals around the world and designs marketing and press campaigns for artists and labels. She has worked with The Four Tops, The Temptations, Earth Beat Agency, Matt Bianco, Manu Delago, and many others and has written for JazzForum and Jazz in Europe. With more than ten years of experience in the industry, Arlette wants to build long-term commitments and work toward positive, durable growth for each of her projects. Visit arlettehovinga.com/