Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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Bibliographic Details

Title: Building a Successful Software Business
Publisher: O'Reilly Media, Incorporated
Publication Date: 1994
Language: English
ISBN 10: 1565920643
ISBN 13: 9781565920644
Binding: Soft cover
Condition: Good
Weight: 1.713 pounds

About this title

Synopsis

The expanding global market offers many opportunities for the software industry; however, many new software companies never realize their potential. They write some great code--but they can't address the "business" side of running a profitable enterprise. Many potentially great companies have fallen by the wayside because their founders didn't understand their market, didn't understand how to get the word out, or didn't understand the mechanics of the business.

Building a Successful Software Business is a handbook for the new software entrepreneur and the old hand alike. If you're thinking of starting a company around a program you've written, this book will guide you toward success. If you're an old hand in the software industry, this book will help you sharpen your skills or will provide a refresher course.

If you're thinking of building a company around some software you've developed, there's no better time than the present. Let this book start you on the way to success.

Topics include:

Marketing strategies and tactics
Customer fulfillment, training, and support
Getting your product out the door
Using consultants effectively
Understanding cash flow

Includes a guide to other business resources.

"About this title" may belong to another edition of this title.

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Better World Books is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised over $35 million for libraries and literacy, donated over 38 million books, and reused or recycled more than 475 million books.

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