A systematic manual for those building a financial planning practice in a bank setting. Discusses the 8 Essential Keys Bank Advisors must master to unleash their Maximum Competitive Edge.

Designed to position the Bank Advisor as an Indispensable Resource in the mind or their clients and bank partners

About the Author

Bob Cobb is a 20 year veteran of the financial services industry and has been practicing in a bank setting for over 15 years.

David Sisemore said of him, "No one is better poised to advise and coach the bank advisor; Bob Cobb has walked 10,000 miles in your shoes."

"About this title" may belong to another edition of this title.

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