Whether you’re in the preliminary stages of planning a site or you’re looking to improve the look of an existing site, this reference book covers it all. Now updated with the latest site tools, design techniques, and commerce options, this new edition of the bestseller offers a solid framework for building a Web site from scratch. Packed with all the essentials to help make your site the best it can be, this resource goes beyond just basic design and page building to show you how to incorporate both of those elements into a successful site.

Veteran author David Crowder spills the secrets to planning and creating an effective site from the ground up. You’ll decipher ways to transform a bunch of seemingly random web pages into a coherent web site and you’ll discover myriad ways to make your site look and sound amazing.

This updated third edition features content on designing with CSS, using the latest version of Dreamweaver, and applying Web analytics and promotion techniques. In addition, the book covers topics such as:

Keeping a site fresh and exciting
Designing a look that appeals to your intended audience
Determining your Web page structure
Incorporating color, images, graphics, music, and video
Merging CSS and HTML
Planning usable navigation
Providing guestbooks and message boards
Designing for e-commerce
Getting set up with PayPal, Google Checkout, E-cash, etc.

The accompanying CD-ROM provides trial versions of software that is used in the book as well as sample templates and graphics for Web building. Once you start referring to Building a Web Site For Dummies, 3^rd Edition, you’ll wonder how you ever existed without this invaluable information!

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

About the Author

David A. Crowder has authored or coauthored more than 20 books on subjects ranging from computers to historical mysteries, including popular bestsellers such as Building a Web Site For Dummies and CliffsNotes Getting on the Internet. He was selling hypertext systems back in the days when you had to explain to people what the word meant. He’s been involved in the online community since its inception and is the recipient of several awards for his work, including NetGuide Magazine’s Gold Site Award.
He is the son of a teacher and a college president, and his dedication to spreading knowledge, especially about the computer revolution, goes beyond his writing. He also founded three Internet mailing lists (discussion groups), JavaScript Talk, Java Talk, and Delphi Talk, all of which were sold to Ziff-Davis. One of his most treasured memories is the message he received from an old-timer on one of those lists who said that he had never seen such a free and open exchange of information since the days when computers were built by hobbyists in home workshops.
When he isn’t writing, he spends his time with his wife Angela, wandering through villages in the Andes or frolicking in the Caribbean surf.

"About this title" may belong to another edition of this title.

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