Business Culture Design: Develop Your Corporate Culture with the Culture Map (Volume 35)

Sagmeister, Simon

ISBN 10: 3593508400 / ISBN 13: 9783593508405

Published by Campus Verlag, 2018

About this Item

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Bibliographic Details

• Title: Business Culture Design: Develop Your Corporate Culture with the Culture Map (Volume 35)
• Publisher: Campus Verlag
• Publication Date: 2018
• Language: English
• ISBN 10: 3593508400
• ISBN 13: 9783593508405
• Binding: Hardcover
• Condition: new

About this title

Synopsis

The idea of corporate culture is a much-discussed concept in today’s business world, but often it only comes into focus as a response to problems in the workplace. Business Culture Design changes the conversation, taking a proactive approach to fostering and maintaining corporate culture. Simon Sagmeister introduces readers to the patterns and behaviors that form the foundation of positive culture through his innovative Culture Map, a colorful visual tool for managers and employees alike. Sagmeister’s Culture Map will prove invaluable for high-level business activities such as mergers and acquisitions, but also for daily interactions between colleagues, which is the place where corporate culture is truly forged.

About the Author

Simon Sagmeister is the founder of the Culture Institute in Zurich and a partner at Science House in New York. Joe Paul Kroll is an independent translator.