Business Decision Making: Streamlining the Process for More Effective Results

How do executives make decisions? Are their decisions conscious or unconscious? Can they explain each decision they make? What tools can they use to improve their decision-making process? These are some of the questions this book addresses.

During the past 35 years, as an entrepreneur and senior executive of several medium-sized Canadian hi-tech businesses, the author noticed that his decision-making processes were often based either on experience or on advice received from colleagues. Seldom were the decisions based on formal or informal academic-based methods.

There is no substitute for years of experience in any human endeavor. However, tapping into some of the methods and lessons learned from personal experience can result in useful principles for others to follow. These principles are very useful, especially for entrepreneurs interested in building their businesses or executives looking for some additional help in acquiring a better decision-making mousetrap.

Dr. Milan Frankl, MBA, PhD, is a professor of business with University Canada West's School of Business, and an adjunct professor of bioinformatics at the University of Victoria. He has managed large-scale systems development projects, conducted numerous IT, telecom-munications, and business re-engineering strategic plans, and played major roles in key business systems development initiatives. He has considerable experience in strategic management planning, project man-agement, system development, system metrics and evaluation techniques, system feasibility studies, system quality assurance, and human resource planning. Dr. Frankl is involved in promoting information technology at the university level (as an academic) as well as in the industry level (as a research associate) in the areas of systems development techniques and knowledge transfer. He published extensively on information technology management, science, and education technology topics.