The Business Environment: A Global Perspective

Ian Worthington

ISBN 10: 1292174358 / ISBN 13: 9781292174358

Published by Pearson Education Limited, United Kingdom, Harlow, 2018

About this Item

Familiarise with the fundamentals and different operations of both domestic and international business environments with this comprehensive textbook. The Business Environment: A Global Perspective, 8th Edition by Worthington, Britton, and Montfort is the ideal textbook that will equip you with the skills you need to identify, analyse, and plan for external (PESTLE) and internal factors in business strategy. The latest edition uses a systematic and logical approach to provide you with the fundamental knowledge of how domestic and international business environments operate, taking you through different types of organisations, structures, and markets. The main features include: A clear explanation of the economic environment, including an analysis of relevant issues such as price fluctuations or employment availability. A wealth of case studies from a diverse range of local and international organisations such as Facebook, GSK, and JCB, putting theory into practice. The International Business in Action section, which deals with more detailed case studies, providing real-life data analysis, including the Quantitative Easing and Global Financial Crisis. End-of-chapter review and discussion questions, along with assignments, that test your knowledge and understanding of how to apply the concepts in real life. In an uncertain economic environment with fast-paced changing cultures, this must-read textbook deals with contemporary issues of the socioeconomic, political, and legal context, offering you the support you need to succeed in your course. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Seller Inventory # GOR009896887

Bibliographic Details

• Title: The Business Environment: A Global Perspective
• Publisher: Pearson Education Limited, United Kingdom, Harlow
• Publication Date: 2018
• Language: English
• ISBN 10: 1292174358
• ISBN 13: 9781292174358
• Binding: Paperback
• Condition: Very Good

About this title

Synopsis

In a fast-paced and constantly changing world, it is more important than ever to have a sound appreciation of the context in which business organisations exist and operate. Now in its 7th edition, this best-selling textbook offers a comprehensive, yet accessible, introduction to the wide range of external influences that affect business operations and decisions in today's increasingly globalised world.

"How do changing, and often unpredictable, economic or political conditions impact on business? "

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"How are business organisations affected by globalisation? "

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"What role do environmental responsibility and ethics have to play in business decisions?"

Using well-known examples and case studies from a broad range of international organisations, this 7th edition of "The Business Environment" addresses these key questions and many more. It includes a chapter on the global context of business together with International Business in Action case studies, both of which clearly illustrate the global nature of today's world of business.