Business

Griffin, Ricky W., Ebert, Ronald J., Starke, Frederick A.

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ISBN 10: 0131217895 ISBN 13: 9780131217898
Published by Pearson Education, Limited, 2004
Used Hardcover

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Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 3113524-20

  • 3.72 out of 5 stars
    47 ratings by Goodreads

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Synopsis:

This new edition maintains the strengths that made the first four editions so successful. Logical, well organized, and well respected, Business covers all of the Introduction to Business basics from a management perspective. It contains hundreds of examples of business practice, helping students bridge the gap from theory to practice. Particular emphasis in the new edition is placed on E-commerce, technology, entrepreneurship, and Canadian content.

From the Publisher: One of the most comprehensive -- yet readable -- surveys of all major facets of business operations and management, this best-selling text moves from broad, general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, a running "field trip," interactive questions, and an informal first-person narrative all work together to draw students dynamically into the real world of contemporary business -- further enriched by a host of supplements, including a multimedia CD-ROM.

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Bibliographic Details

Title: Business
Publisher: Pearson Education, Limited
Publication Date: 2004
Binding: Hardcover
Condition: Good
Edition: 5th.

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