The Business of Joy: Untold Lessons from the Pandemic - What's Next and How to Prepare

ECONOMIC RECOVERY BEGINS WHEN JOY IS GREATER THAN FEAR

When the world stopped in March 2020 due to the Covid -19 virus, fear ruled the day. We think we know the story - we lived it. Yet, when you peel it back, there's so much more. Through the prism of joy, the untold business lessons from the pandemic will prepare us for the challenges we face today.

The Business of Joy is not a self-help book; it is grounded in over 55,000 consumer interviews and countless hours spent interviewing business leaders and frontline employees. It gives a 360-degree view of the pandemic - translating insights into actionable frameworks for the future.

LISA W. MILLER has spent the last three decades translating consumer data into well-integrated, actionable insights that unlock profitable sales and business growth. Lisa's work has been featured nationally in over 200 media interviews and speaking engagements, including NBC Nightly News with Lester Holt, the Wall Street Journal, Nation's Restaurant News, Restaurant Finance Development Conference and Women's Food Service Forum Conference.