All Business is Local: Why Place Matters More than Ever in a Global, Virtual World

John Quelch, Katherine Jocz

ISBN 10: 0241961645 / ISBN 13: 9780241961643

Published by Portfolio Penguin, 2012

About this Item

All Business is Local: Why Place Matters More than Ever in a Global, Virtual World This book is in good or better condition. It has no tears to the pages and no pages will be missing from the book. The spine of the book is still in great condition and the front cover is generally unmarked. It has signs of previous use but overall is in really nice, tight condition. Shipping is normally same day from our UK warehouse. We offer a money back guarantee if you are not satisfied.

Seller Inventory # TFTP-9780241961643

Bibliographic Details

• Title: All Business is Local: Why Place Matters More than Ever in a Global, Virtual World
• Publisher: Portfolio Penguin
• Publication Date: 2012
• Language: English
• ISBN 10: 0241961645
• ISBN 13: 9780241961643
• Binding: Paperback
• Condition: Fair

About this title

Synopsis

BOOKS

About the Author

John A. Quelch is dean, vice president and distinguished professor of inter-national management at the China Europe International Business School (CEIBS). He was formerly senior asso-ciate dean of the Harvard Business School and dean of the London Business School. He is also a director of WPP and Alere, a member of the Coun-cil on Foreign Relations, and a fellow of the Royal Geographical Society. Katherine E. Jocz is a consultant and writer on marketing. She was formerly a research associate at the Harvard Business School and director of networks and relationships at Marketspace, a Monitor Group company. She has served as a member of the editorial review board of the Journal of Marketing and the board of directors of the Asso-ciation for Consumer Research.