This book covers the concepts and applications of statistics used in the functional areas of business-accounting, marketing, management, economics, and finance. With a strong emphasis on concepts rather than on statistical methods, it shows readers how to properly use statistics to analyze data, demonstrates how computer software is an integral part of this analysis, and provides many exercises, cases and projects to support the learning process. Introduction and Data Collection. Presenting Data in Tables and Charts. Numerical Descriptive Measures. Basic Probability. Probability Distributions. Sampling Distributions and Confidence Intervals. Fundamentals of Hypothesis Testing: One-Sample Tests. Hypothesis Tests for Numerical Data from Two or More Samples. Hypothesis Tests for Categorical Data From Two or More Samples. Simple Linear Regression. Multiple Regression Analysis. Time Series Analysis. Statistical Applications in Quality and Productivity Management.

Synopsis

This textbook introduces statistical methods for analyzing data in applied contexts related to accounting, economics, finance, management, and marketing. The primary methods covered involve probability, hypothesis testing, simple linear regression, and multiple regression. The third edition adds sections on preparing reports with Microsoft Office t

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