The Business Student Writer's Manual and Guide to the Internet

Building readers' confidence by helping them become better communicators, this practical guide helps users master the communications skills necessary to qualify for a job. It also shows how to perform class assignments to the best of their ability, and achieve higher grades in business courses.Provides an invaluable resource for completing all fundamental business course assignments: includes step-by-step instructions for writing a research paper, a business plan, a marketing plan, a survey report, and a case analysis. Examines the dynamics and challenges of group writing projects, and shows how to go about preparing for the final presentation. Contains a chapter on computer-assisted research with 'nuts-and-bolts' instruction, beginning with the basics of using e-mail and other Internet/Web tools.For business students.

Building readers' confidence by helping them become better communicators, this practical guide helps users master the communications skills necessary to qualify for a job. It also shows how to perform class assignments to the best of their ability, and achieve higher grades in business courses.Provides an invaluable resource for completing all fundamental business course assignments: includes step-by-step instructions for writing a research paper, a business plan, a marketing plan, a survey report, and a case analysis. Examines the dynamics and challenges of group writing projects, and shows how to go about preparing for the final presentation. Contains a chapter on computer-assisted research with 'nuts-and-bolts' instruction, beginning with the basics of using e-mail and other Internet/Web tools.For business students.