Synopsis
Starting a business isn't easy. In fact, it can be scary, exhausting and demoralising. When it finally takes off, even though you're fulfilling a lifelong dream, it can be a struggle to keep up with the rest of your life. How can you cope with the inevitable stresses and strains along the way? In The Business Survival Kit, serial entrepreneurs Byron Cole and Bianca Miller-Cole prepare you for the ride of your life. You will learn how to cope with stress, anxiety and uncertainty; build your confidence and tackle impostor syndrome; maintain a healthy work/life balance; build strong networks; nurture your personal relationships; and stay motivated (even when faced with failure). With straight-talking advice and insights from leading experts, The Business Survival Kit will give you the advice and emotional support you need at every stage of starting and maintaining a business, and rigorously prepare you for everything that is to come.
About the Author
Bianca Miller-Cole is an award-winning entrepreneur, global keynote speaker and 'top 10 powerful leader' on LinkedIn, using her experience to assist budding entrepreneurs through her platform and podcast, Self-Made. She started her personal branding company, The Be Group, in 2012 and works with clients including HSBC, AMEX, Google and King's College London. In 2014 she founded a groundbreaking hosiery company, which went on to be the first to offer an inclusive range of colours on the high street. Byron Cole is an entrepreneur, public speaker, investor, philanthropist and mentor to entrepreneurs and business students. He has been involved in 12 business startups as a director, investor or shareholder and is currently a consultant to Small and Medium-sized Enterprises (SMEs). He co-authored Self-Made with his wife, Bianca Miller-Cole and is a co-host on their podcast of the same name.
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