The Business of Trust: How Experiences Build Trust and Drive Business Impact

Broeder, Stein

ISBN 10: 1636766331 / ISBN 13: 9781636766331

Published by New Degree Press (edition ), 2020

About this Item

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 1636766331-11-1

Bibliographic Details

• Title: The Business of Trust: How Experiences Build Trust and Drive Business Impact
• Publisher: New Degree Press (edition )
• Publication Date: 2020
• Language: English
• ISBN 10: 1636766331
• ISBN 13: 9781636766331
• Binding: Paperback
• Condition: Very Good

About this title

Synopsis

We have a trust problem. Due to the rapid proliferation of data and technology across society, a disconnect has formed between employees and customers; the organizations they service and those that service them. This is causing an erosion of trust. Given that trust is the single most important asset of any organization, that’s a problem. However, there is good news on the horizon. Pioneering business leaders and organizations have begun leading a charge to restore trust. The Business of Trust explores how thought leaders are rebuilding trust and uncovers insights you can apply across employee and customer experiences.

About the Author

Stein Broeder is an award-winning marketing executive with more than 18 years of industry experience. Throughout his career, he has worked with Fortune 500 companies such as Microsoft, Alaska Airlines and Johnson & Johnson to bring products to market and build engaging experiences for customers.

Stein was compelled to write his first book after years of witnessing business leaders and organizations struggle to realize the true potential of trust - driving real business impact. His approach is best described as part art, part science, and 100 percent authentic.

Stein currently lives in the foothills of the Cascades with his wife and two children. In his mission to support trust-building communities, Stein has partnered with the Boys & Girls Club of America to donate the net proceeds from the sale of his book. Through this partnership, he hopes to help foster productive, caring, and trustworthy citizens of the future.