CEO Capital: A Guide to Building CEO Reputation and Company Success
Language: English
Published by Wiley, 2002
- Hardcover
- Used
Seller: More Than Words, Waltham, MA, U.S.A.More Than Words
AbeBooks seller since November 30, 2010
Condition: Used - Good
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- Title
- CEO Capital: A Guide to Building CEO Reputation and Company Success
- Author
- Gaines-Ross, Leslie
- Publisher
- Wiley
- Publication year
- 2002
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0471268070
- ISBN 13
- 9780471268079
In CEO Capital, Dr. Gaines-Ross describes in practical terms the strategies to follow--and the obstacles to avoid--so that CEOs can enhance the reputation of their company during the five stages of their tenure.
CEO Capital is the only book that provides these guidelines and isolates best practices for CEOs as they navigate their way through their first 100 days to their last 100 hours.
About the author: Dr. Leslie Gaines-Ross is chief knowledge and research officer at Burson-Marsteller, a leading global communications consultancy with more than 1,600 employees worldwide. Previously, she served as Fortune's communications and marketing director.
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More Than Words
Waltham, MA, U.S.A.
AbeBooks seller since November 30, 2010
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