Offers you a package for exam success. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, and interactive, ensuring it is a useful companion to CIM marketing course.
John Williams has taught leadership and management in a number of universities and undertaken a variety of research and consultancy projects with a diverse range of clients in the public and private sectors. His teaching and examining experience spans the range from Advanced Certificate and Diploma to Doctoral level In the course of his career he has worked in several countries in North America and Europe.