Title: The CLV Revolution: Transform Your Ecommerce with Customer Value Optimization
Publisher: Omniconvert Press
Publication Date: 2024
Language: English
ISBN 10: 9730394059
ISBN 13: 9789730394054
Binding: Paperback
Condition: Very Good
Weight: 426 grams

About this title

Synopsis

If you’re working hard to get new customers, but your profit isn’t growing, you’re not doing it right. What good is gaining customers today only to lose them tomorrow to the competition?

It’s not enough to acquire new customers. Long-term nurturing is mandatory for your business to grow. Without customer retention, you’ll spin your wheels to bring new people only to watch them walk away to lower prices or shiny new products elsewhere. Building customer lifetime value is your missing key to success.

Whether you’re an e-commerce professional, a marketer, or an online business owner, you need to shift your focus to Customer Value Optimization (CVO). This book provides a blueprint to revolutionize how you do business, enabling you to retain a loyal following for greater profits and a sustainable business model.

Join the CLV Revolution today!

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we?re helping charities increase revenue and reduce waste through re-commerce.

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