CSR Communication in the Media : Media Management on Sustainability at a Global Level
Language: English
Published by Springer, 2023
- Hardcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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Condition: New
US$ 238.26
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Add to basketItem description from seller
Druck auf Anfrage Neuware - Printed after ordering - Corporate social responsibility (CSR) is an established management focus of today's companies and organizations of different types, scope and size. Communication practices on CSR and sustainability in the media industry, related theoretical concepts, and empirical foundations have not yet been sufficiently explored. This book focuses on a new normative framework of sustainability, bridging the established debate on public value with the current debate on social impact and the social license to operate in the media industry. With a variety of contributions from theory and practice, the book addresses the dual nature of media and media companies, which simultaneously produce economic and cultural goods and thus bear a 'double responsibility': on the one hand, for the way they present reality, monitor and criticize economic and political developments, and bring ethical concerns to the public debate. On the other hand, they bear responsibility for their own activities as companies(license to operate). The book is therefore aimed at readers interested in the journalistic perspective and at executives in the media industry.…
Seller Inventory # 9783031189753
- Title
- CSR Communication in the Media : Media Management on Sustainability at a Global Level
- Author
- Lars Rademacher
- Publisher
- Springer
- Publication year
- 2023
- Condition
- Neu
- Binding
- Buch
- Language
- English
- ISBN 10
- 3031189752
- ISBN 13
- 9783031189753
- Item weight
- 501 grams
- Dimensions
- 241x160x20 mm
Corporate social responsibility (CSR) is an established management focus of today's companies and organizations of different types, scope and size. Communication practices on CSR and sustainability in the media industry, related theoretical concepts, and empirical foundations have not yet been sufficiently explored.
This book focuses on a new normative framework of sustainability, bridging the established debate on public value with the current debate on social impact and the social license to operate in the media industry. With a variety of contributions from theory and practice, the book addresses the dual nature of media and media companies, which simultaneously produce economic and cultural goods and thus bear a "double responsibility": on the one hand, for the way they present reality, monitor and criticize economic and political developments, and bring ethical concerns to the public debate. On the other hand, they bear responsibility for their own activities as companies (license to operate). The book is therefore aimed at readers interested in the journalistic perspective and at executives in the media industry."Synopsis" may belong to another edition of this title.
About the Author
Assoc. Prof. Dr. Franzisca Weder is Senior Lecturer at the School of Communication and Arts, University of Queensland, Brisbane (Australia), Her areas of research, teaching and leadership are organizational communication and public relations with a specific focus on sustainability communication and corporate social responsibility. She worked as Guest Professor at University of Alabama (USA), University of Eichstätt-Ingolstadt (Germany), University of Waikato (New Zealand), RMIT (Melbourne, Australia) and University of Ilmenau (Germany). Franzisca Weder is Chair of the International Environmental Communication Association (IECA).
"About the title" may belong to another edition of this title.
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