CSR Report on Chinese Business Overseas Operations: Volume 8 (Globethics.net China Ethics)

Baocheng, Liu/ Mengsha, Zhang

ISBN 10: 2889312518 / ISBN 13: 9782889312511

Published by Globethics.net, 2018

About this Item

1st edition. 286 pages. 8.27x5.83x0.65 inches. In Stock.

Seller Inventory # zk2889312518

Bibliographic Details

• Title: CSR Report on Chinese Business Overseas Operations: Volume 8 (Globethics.net China Ethics)
• Publisher: Globethics.net
• Publication Date: 2018
• Language: English
• ISBN 10: 2889312518
• ISBN 13: 9782889312511
• Binding: Paperback
• Condition: Brand New
• Weight: 0.45 kilograms

About this title

Synopsis

Corporate Social Responsibility (CSR) refers to corporate behaviour that pro-actively meets the ethical expectations of the public and voluntarily contributes to the society. The global CSR movement yields numerous initiatives, standards and legislation. Owing to the need for development as well as the reform and opening-up policy, mounting Chinese enterprises are “going global” with large amounts of capital. Nevertheless, some foreign governments cast doubt on China’s strategic intent, and the general public is dissatisfied with Chinese CSR performance. Chinese enterprises must strengthen their capacities regarding risk control, internal governance, public communication etc., so as to achieve mutual benefit with multi-stakeholders and build an image of responsible global citizenship.

About the Author

Liu Baocheng is the Founder and Director of the Center for International Business Ethics (CIBE) at the University of International Business and Economics, Beijing/China, Director of Globethics.net China Regional Programme, Deputy Director of China Open Economy Institute, Founder of the Sino-America International Management Institute and Director of the Sino-French Excellence Institute. Zhang Mengsha is a researcher at the Center for International Business Ethics (CIBE) and coauthor with Dr Liu Baocheng of Philanthropy in China. She graduated from the University of International Business and Economics with a Masters degree in Business Management, and studied at the University of Cologne.