It is a guide to: avoiding cancer; managing side effects and thriving during cancer treatment; complementary treatments that can supplement and make traditional Western treatments more effective; staying sane, alive, and positive during the journey; and facing the end of life with an open, positive frame of mind. How we prevent and treat cancer falls woefully short of what we need as humans. This book is a manifesto on rethinking cancer care to make it more effective and sheds light on how empathy is the compass we need to turn the situation around.

All proceeds net of costs will be donated to the Jackie Acho Fund for Empathetic Cancer Care and will be used to support others who are on a cancer journey.

About the Author

Dr. Jacqueline Acho earned a PhD in Inorganic Chemistry from MIT, and worked in strategy, leadership, and cultural transformation for more than twenty-five years as a partner of McKinsey & Company and as an entrepreneur. She wrote, consulted, and spoke about the power of empathy and her first book, Currency of Empathy: The Secret to Thriving in Business & Life, paints a vision of a better way to live and work. Upon her diagnosis with ovarian cancer in February 2020, she wrote about her experience with extraordinary insight, grace, and beauty. Cancer Culture: Fixing the Landscape by Infusing Empathy is the result of those writings. Jackie passed away at home in hospice care on December 22, 2022.

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