Title: Cannibals with Forks: The Triple Bottom Line of the 21st Century Business (Conscientious Commerce)
Publisher: New Society Publishers
Publication Date: 1998
Language: English
ISBN 10: 0865713928
ISBN 13: 9780865713925
Binding: Paperback
Condition: Very Good
Weight: 635 grams

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Synopsis

Shows how business needs to help society achieve three interconnnected goals

Reviews

Polish poet Stanislaw Lec asked, "Is it progress if a cannibal uses a fork?" Elkington applies the question to twenty-first-century capitalism as he ponders whether holding corporations accountable to a "triple bottom-line" of economic prosperity, environmental quality, and social justice constitutes progress. Elkington cofounded SustainAbility, a London consulting firm that advises major corporations on how to be more environmentally sensitive and socially active while prospering economically. He is also the author of several books on corporate "greening" and "green" consumerism. Published last year in Britain, Elkington's book identifies the seven dimensions of--or revolutions leading to--a sustainable future. For each of the seven, he examines the "blind-spots" most corporate leaders have that prevent them from joining in the revolution. Focusing mostly on environmental issues and using examples from his impressive client list, Elkington invokes the mantra of sustainable development and assures us that this is progress. David Rouse

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