The Catalog of Catalogs IV: The Complete Mail-Order Directory

Palder, Edward L.

ISBN 10: 0933149751 / ISBN 13: 9780933149755

Published by Woodbine House, Bethesda, MD, 1995

About this Item

513pp. No wear. A note is written on the last page. F11.

Seller Inventory # 013128

Bibliographic Details

• Title: The Catalog of Catalogs IV: The Complete Mail-Order Directory
• Publisher: Woodbine House, Bethesda, MD
• Publication Date: 1995
• Language: English
• ISBN 10: 0933149751
• ISBN 13: 9780933149755
• Binding: Soft cover
• Edition: 4th Edition
• Condition: Near Fine
• Seller catalogs:
  • Reference

About this title

Synopsis

A directory of distributors offering address information and a description of merchandise available

Reviews

The current edition of this business reference staple furnishes basic directory information for approximately 12,500 U.S. and Canadian retailers that sell their products via mail-order catalogs. Companies are listed under some 650 broad product categories, from air compressors to yoga. Multiple listings occur when appropriate, e.g., Figi's in Marshfield, Wisconsin, appears twice, under "Food?Candy & Dessert Sauces" and "Food?Gift Assortments & Gourmet Specialties" (but oddly not under "Cheese"). A corporate index provides ready access to all company listings. Competing works are the Directory of Mail Order Catalogs (Grey House, 1994. 8th ed.) and the National Directory of Catalogs (Oxbridge, 1993. 4th ed.). Published annually and intended principally for the direct-marketing industry, these two sources offer more detailed information than Palder's book, but they cost a great deal more ($145 and $245, respectively). The Catalog of Catalogs, now updated every two years, is current, inexpensive, and recommended for all but the smallest business reference collections.?Ken Kister, author of "Kister's Best Encyclopedias," Tampa, Fla.
Copyright 1995 Reed Business Information, Inc.