Catalog Design Progress: Advancing Standards in Visual Communication, Facsimile Edition
Language: English
Published by The MIT Press, Cambridge, 2022
- Hardcover
- Used
Seller: Daedalus Books, Portland, OR, U.S.A.Daedalus Books
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Association member: CBA
Condition: Used - Very good
US$ 32.95
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Add to basketItem description from seller
Clean and solid.; Illustrations; Oblong 4to; 138 pages.
Seller Inventory # 339979
- Title
- Catalog Design Progress: Advancing Standards in Visual Communication, Facsimile Edition
- Author
- Sutnar, Ladislav & K. Lonberg-Holm & Steven Heller
- Publisher
- The MIT Press, Cambridge
- Publication year
- 2022
- Condition
- Very Good
- Dust jacket
- Very Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0262544024
- ISBN 13
- 9780262544023
Long before the internet and its vast stores of information in digital form, information in analog form needed to be organized so that it was legible and accessible. One designer who revolutionized the presentation of printed information was modernist pioneer Ladislav Sutnar (1897–1976). In 1950, Sutnar and architect K. Lonberg-Holm published Catalog Design Progress, a guide to modernizing the design of printed materials through typographic simplicity, compositional ingenuity, and navigational devices that signal the logical flow of information. This meticulously created facsimile of the original book illustrates and enacts Sutnar’s ideas, making clear their continuing influence on graphic design.
In the book, Sutnar contrasts his design style with the conglomeration of text and pictures that characterized earlier printed material. He identifies and illustrates visual features, including typography, pictures and charts, and covers, and shows how the arrangement and organization of visual units allows information to flow smoothly. For this edition, the Ladislav Sutnar Faculty of Art and Design at the University of West Bohemia in Pilsen, Czech Republic, has carefully recreated the original, with redrawn figures, retouched photos, re-typeset texts, five-color printing, and spiral binding. A separate reader’s guide by celebrated design historian Steven Heller accompanies the book. Both book and guide are packaged in a slipcase.
"Synopsis" may belong to another edition of this title.
About the Author
Steven Heller, a design historian, is Cochair of the MFA Design program at the School of Visual Arts and former Art Director at the New York Times.
"About the title" may belong to another edition of this title.
Daedalus Books
Portland, OR, U.S.A.
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