Cengage Learning Managerial Economics: A Problem Solving Approach, 5th edition

Luke M. Froeb; Brian T. McCann; Michael R. Ward; Michael Shor

ISBN 10: 9353502500 / ISBN 13: 9789353502508

Published by CENGAGE INDIA, 2018

About this Item

Book is in acceptable condition and shows signs of wear. Book may also include underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

Seller Inventory # ZBV.9353502500.A

Bibliographic Details

• Title: Cengage Learning Managerial Economics: A Problem Solving Approach, 5th edition
• Publisher: CENGAGE INDIA
• Publication Date: 2018
• Language: English
• ISBN 10: 9353502500
• ISBN 13: 9789353502508
• Binding: Soft cover
• Condition: acceptable

About this title

Synopsis

Teach your MBA students how to use economics to solve business problems with this breakthrough text. Froeb/McCann's MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 2E covers traditional material using a problem-based pedagogy built around common business mistakes. Models are used sparingly, and then only to the extent that they help students figure out why mistakes are made, and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place students in the role of a decision maker who has to identify mistakes that reduce profits, and propose solutions to bring profits back up. The lively book provides an excellent ongoing reference for students pursuing business careers. New chapters and updates highlight mistakes that precipitated the financial crisis. With MANAGERIAL ECONOMICS, 2E your students are taught to use economics to not only identify profitable decisions, but also how to implement them within an organization.