Choices Change Everything: Choose to Get Up When Life Knocks You Down

“This amazing book is a first- hand account of how adversity and challenges can be positively impactful. I highly recommend this book as it allows you to understand how to overcome obstacles and disappointments on your path to success.”
—Albert Dileonardo, CEO of Cutco/Vector

“If you are looking for practical takeaways, as well as inspiration to level up, this book is for you. I highly recommend this personal first-hand account for its universal appeal.”
—Jennifer Lynn Robinson, Esquire, CEO of Purposeful Networking

Cheryl Ecton knows all about adversity and how to push onward even when life goes sideways. She has encountered more than her fair share of obstacles but has always landed on her feet at her next destination.

She built, from the ground up, a thriving business in a male-dominated industry despite only having a high school diploma. She navigated the serious medical needs of her daughter with grace and fortitude. She faced a crumbling marriage and bitter divorce head on and came out the other side stronger than before. No matter what she’s confronted, Cheryl has found a way to live a life that is true to herself with humility, humor, and hard work.

Choices Change Everything shares Cheryl’s experiences from all parts of her life and the lessons she learned along the way. Cheryl offers helpful advice about starting a small business, leading with your values, and knowing when to change your mind.

“It has been said that life is not a ladder, it’s more like a lattice. My life has been like a lattice. The goal isn’t always up. The path isn’t truly straight. Eventually, I know, I’ll reach my destination, but there will be some unanticipated twists and turns along the way.”
—Cheryl Ecton

Cheryl Ecton is founder and CEO of Elite Building Services, a multimillion-dollar commercial cleaning and building maintenance company that serves clients nationally. She believes in treating her employees as well as her clients and lives by the motto, "If better is possible, good is not good enough." Elite Building Services is one of the largest women--owned businesses in the Mid-Atlantic region and has received awards from Smart CEO, DuPont, and EDIS, among others.Cheryl is mother to two adult children and has two grandchildren. She lives on the East Coast with her husband.