Cold to Committed: Your Guide to Becoming a Top Performing Sales Development Representative

How Do You Book a Meeting? It’s a simple question without an obvious answer. You will undoubtedly ask this question when you first start in sales, you may even ask it when you are starting at a new company. Everyone wants more meetings on their calendar, but they often are missing the knowledge on how to go about prospecting and keeping their pipeline full. How can you close a deal if no one is there to listen to your pitch? When I started as a Sales Development Representative (SDR), my only job was to book meetings. I looked everywhere for a book that could walk me through the process of booking the meeting but I couldn't find it. I learned, like many of us, in the field and got bumped and bruised along the way. You are holding the fruit of my labor, the book that I wish I had. If you are looking for a book to walk you through what it takes to book a meeting, this is it. From cold calling to sending out email campaigns, it is all here. I hope you find this book valuable and a way to avoid some of those “bumps and bruises.”