College Algebra : Concepts and Models

College Algebra provides students who need a solid understanding of algebra with an excellent start. It encourages student understanding of algebra through the use of modelling techniques and real-data applications. Although it is optional, the use of technology in the text is carefully integrated throughout. The 4th edition continues in this vein with completely updated data and a new student CD-ROM packaged with every text. Highlights of this fourth edition include: - Updated! Chapter Openers and Chapter Projects - Section Openers now include a set of learning objectives for each section - Chapter P has been streamlined and moved to the appendix (Appendix A) - Real Data Application examples have been updated or replaced with new applications - Technology Boxes rewritten in order to be more generic in the third edition - Exercise Sets Changes include new (or additional) skill exercises and updated applications - Chapter Summaries have been rewritten to link the section objectives to the Review Exercises

Dr. Ron Larson is a professor of mathematics at The Pennsylvania State University, where he has taught since 1970. He received his Ph.D. in mathematics from the University of Colorado and is considered the pioneer of using multimedia to enhance the learning of mathematics, having authored over 30 software titles since 1990. Dr. Larson conducts numerous seminars and in-service workshops for math educators around the country about using computer technology as an instructional tool and motivational aid. He is the recipient of the 2013 Text and Academic Authors Association Award for CALCULUS, the 2012 William Holmes McGuffey Longevity Award for CALCULUS: AN APPLIED APPROACH, the 2011 William Holmes McGuffey Longevity Award for PRECALCULUS: REAL MATHEMATICS, REAL PEOPLE, and the 1996 Text and Academic Authors Association TEXTY Award for INTERACTIVE CALCULUS (a complete text on CD-ROM that was the first mainstream college textbook to be offered on the Internet). Dr. Larson authors numerous textbooks including the best-selling Calculus series published by Cengage Learning.

The Pennsylvania State University, The Behrend College Bio: Robert P. Hostetler received his Ph.D. in mathematics from The Pennsylvania State University in 1970. He has taught at Penn State for many years and has authored several calculus, precalculus, and intermediate algebra textbooks. His teaching specialties include remedial algebra, calculus, and math education, and his research interests include mathematics education and textbooks.

Dr. Bruce H. Edwards is Professor of Mathematics at the University of Florida. Professor Edwards received his B.S. in Mathematics from Stanford University and his Ph.D. in Mathematics from Dartmouth College. He taught mathematics at a university near Bogotá, Colombia, as a Peace Corps volunteer. While teaching at the University of Florida, Professor Edwards has won many teaching awards, including Teacher of the Year in the College of Liberal Arts and Sciences, Liberal Arts and Sciences Student Council Teacher of the Year, and the University of Florida Honors Program Teacher of the Year. He was selected by the Office of Alumni Affairs to be the Distinguished Alumni Professor for 1991-1993. Professor Edwards has taught a variety of mathematics courses at the University of Florida, from first-year calculus to graduate-level classes in algebra and numerical analysis. He has been a frequent speaker at research conferences and meetings of the National Council of Teachers of Mathematics. He has also coauthored a wide range of award winning mathematics textbooks with Professor Ron Larson.