The Committed Enterprise: How to Make Vision and Values Work

Davidson, Hugh;Davidson, J. H.

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ISBN 10: 0750655402 ISBN 13: 9780750655408

Published by Saint Louis, Missouri, U.S.A.: Butterworth-Heinemann, 2002

Language: English

Condition: Used - Fine Hardcover

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hardback in fine condition with near fine dust jacket.

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Bibliographic Details

Title

The Committed Enterprise: How to Make Vision and Values Work

Publisher

Saint Louis, Missouri, U.S.A.: Butterworth-Heinemann

Publication Date

2002

Language

English

ISBN 10

0750655402

ISBN 13

9780750655408

Binding

Hardcover

Condition

Fine

Dust Jacket Condition

Near Fine

Seller catalogs

business

About this title

Synopsis

This text absorbs information from a research base involving both commercial and non-profit making institutions of the highest calibre. These include organizations such as: PepsiCo; Dupont; Johnson & Johnson; BP Amoco; Emerson; Fedex; New York Philarmonic; Caltech; the FBI; Mayo Clinic; and many schools and colleges.

About the Author

Hugh Davidson is Visiting Professor of Consumer Marketing, Cranfield University, UK. Fellow and past Chairman of the UK Marketing Society.

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