Communications Writing and Design is an integrated, project-based introduction to effective writing and design across the persuasive domains of communication.

Build a strong foundation of core writing and design skills using professionally-designed examples that illustrate and reinforce key principles
Readers learn and analyze techniques by creating 15 projects in marketing, advertising, PR, and social media with the help of strategy suggestions, practical tips, and professional production techniques
Written by an experienced professional and teacher, with a focus on the cross-disciplinary nature of contemporary communication work
Learning is reinforced through a variety of pedagogical features: learning objectives, helpful mnemonics, real-life projects and applications, chapter references for further study, and end-of-chapter summaries and exercises

A companion website with multimedia slides, exam questions, learning videos, and design guides provides additional learning tools for students and instructors

About the Author

John DiMarco, Ph.D, is Associate Professor of Communications at St. John's University in New York, USA, as well as creator and founder of PortfolioVillage.com. For over 20 years, he has provided technical writing, public relations, marketing, graphic design, instructional design, and training in his own firms, DiMarco Associates and PortfolioVillage, Inc.,and for organizations including Long Island University and CANON, USA. His research interests include digital media, design thinking, persuasion, and creativity. He has published numerous articles and chapters, as well as the books: Career Power Skills (2013), Digital Design for Print and Web (Wiley, 2010), Web Portfolio Design and Applications (2006), and Computer Graphics and Multimedia (2006).

"About this title" may belong to another edition of this title.

Store Description

We carry a wide selection of books from South Asia, United States, UK.

Visit Seller's Storefront

Seller's business information

Readingos GmbH
Kaiserstra�e 47, Frankfurt am Main, 60329, Germany

Sale & Shipping Terms

Terms of Sale

Shipping Terms

To ensure faster delivery, books may be shipped from any of the following locations Germany, the United Kingdom (UK), the United States (US), based on the buyer's address and product availability.

Shipping rates from Germany to U.S.A.

Shipping rates from Germany to U.S.A.
Order quantity	25 to 45 business days	8 to 14 business days
First item	US$ 11.79	US$ 22.16

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.