* The unique perspective of this book comes from its comparative approach. It deals with material from 5 different countries, whereas the competition focuses purely on either the UK or US. * Includes coverage of every main media industry, including the music and advertising industries, which have been neglected in other studies. Num Pages: 320 pages, 0. BIC Classification: HBT; JFD. Category: (P) Professional & Vocational. Dimension: 243 x 173 x 24. Weight in Grams: 718. . 2005. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.

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Bibliographic Details

Title: Comparative Media History: An Introduction: 1789 to the Present
Publisher: John Wiley and Sons Ltd
Publication Date: 2005
Language: English
ISBN 10: 0745632432
ISBN 13: 9780745632438
Binding: Soft cover
Condition: New

About this title

Synopsis

Comparative Media History is a unique thematic textbook which introduces students to the key ideas underpinning media development. It is an essential first step to a better understanding of both the media industry today and the way in which it evolved over time.

The textbook compares developments and influences from a broad perspective, highlighting and contrasting different countries, industries and periods of history in order to encourage an understanding of cause and effect. In a style which is clear, accessible and provocative, Jane Chapman argues that most of the roots of today's media - even the globalizing impulse - lie in the late 18th and 19th centuries. The book emphasises continuity and certain decisive factors such as the social use of technology, the character of the institutions in which it is applied and the political approach of the specific countries involved.

The comparative element to this book, both across countries and industries, will enable students to reflect on key issues in media studies, including those of diversity, form, method and choice, both past and present. It will become an essential text for any student of the media and its history.

For more information about the book and the author, please see www.janechapman.co.uk

About the Author

Jane Chapman is Principal Lecturer in Journalism at the University of Lincoln.

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