A Comparative Study of Rural and Urban Customers of Life Insurance Products. With Special Reference to Latur District

Balasaheb Chavan

ISBN 10: 3346286657 / ISBN 13: 9783346286659

Published by GRIN Verlag, GRIN Verlag Jan 2021, 2021

About this Item

This item is printed on demand - it takes 3-4 days longer - Neuware -Doctoral Thesis / Dissertation from the year 2016 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, grade: A, , course: Ph. D, language: English, abstract: Human life is full of uncertainties and numerous pitfalls, wise people remain adequately alert and cautious about this fact of life. Even though nobody can avoid probable risks and uncertainties, but he can be well-prepared to face it. To avoid the danger is not within our reach but making us strong enough to counter the strokes is possible. The person with future awareness opts to buy the life insurance armour for becoming able enough to face any eventuality. Up till now many lives have been made free of anxieties through life insurance. The Hindu philosophy gives the axiomatic truth of the nature of insurance 'Yat bhavati tat nashyati' which means whatever is created, certainly destroyed. The universe as a whole is created, as a matter created, it is but natural that it is subject to destruction. Creation is inevitably followed by destruction; risks therefore are inevitable in life. Creation, preservation and dissolution is the unending cycle of the universe, everybody is expected to accept and digest it. Ours is an era of uncertainty and life is surprising. It is the confederation of tensions and anxieties regarding the future uncertainties. Wherever may be an uncertainty, it is risky. Normally any risk is difficult to avoid, though not impossible. 236 pp. Englisch.

Seller Inventory # 9783346286659

Bibliographic Details

• Title: A Comparative Study of Rural and Urban Customers of Life Insurance Products. With Special Reference to Latur District
• Publisher: GRIN Verlag, GRIN Verlag Jan 2021
• Publication Date: 2021
• Language: English
• ISBN 10: 3346286657
• ISBN 13: 9783346286659
• Binding: Taschenbuch
• Condition: Neu
• Dimensions: 210W x 148H x 17D millimeters 210 millimeters width by 148 millimeters height by 17 millimeters depth
• Weight: 348 grams

About this title

Synopsis

Doctoral Thesis / Dissertation from the year 2016 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, grade: A, course: Ph. D, language: English, abstract: Imagine a world where financial security isn't just for the privileged few. This groundbreaking study delves into the contrasting realities of life insurance adoption in the rural and urban landscapes of Latur district, India, revealing a tapestry of nuanced perspectives and behaviors. By dissecting the attitudes, awareness, and purchasing decisions of both rural and urban customers, this research uncovers the pivotal factors shaping their engagement with life insurance products. Explore the intricate web of socio-economic influences, unravel the power of tailored marketing strategies, and gain a deeper understanding of how financial literacy and risk perception impact insurance uptake in these distinct communities. This comparative analysis sheds light on critical differences in customer preferences, challenges prevailing assumptions, and offers invaluable insights for insurance providers and policymakers seeking to bridge the insurance gap and foster financial inclusion across diverse populations. Discover how cultural nuances and economic realities converge to influence consumer behavior in the Indian life insurance market. Unearth the hidden potential within rural communities and learn how to effectively cater to their unique needs, while simultaneously refining strategies to maintain engagement with urban customers. This is more than just a study; it's a roadmap for building a more equitable and financially secure future for all, revealing actionable intelligence to empower individuals and strengthen communities through informed insurance choices. Through meticulous research and insightful analysis, this work challenges the status quo and paves the way for a more inclusive and prosperous India, one policy at a time. This exploration into consumer behavior within the life in