Compelling People: The Hidden Qualities That Make Us Influential
Neffinger, John; Kohut, Matthew
1,575 ratings by Goodreads
Language: English
Published by Penguin Publishing Group, 2014
- Softcover
- Used
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- Title
- Compelling People: The Hidden Qualities That Make Us Influential
- Author
- Neffinger, John; Kohut, Matthew
- Publisher
- Penguin Publishing Group
- Publication year
- 2014
- Condition
- like_new
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0142181021
- ISBN 13
- 9780142181027
Required reading at Harvard Business School and Columbia Business School.
Everyone wants to be more appealing and effective, but few believe we can manage the personal magnetism of a Bill Clinton or an Oprah Winfrey. John Neffinger and Matthew Kohut trace the path to influence through a balance of strength (the root of respect) and warmth (the root of affection). Each seems simple, but only a few of us figure out the tricky task of projecting both at once.
Drawing on cutting-edge social science research as well as their own work with Fortune 500 executives, members of Congress, TED speakers, and Nobel Prize winners, Neffinger and Kohut reveal how we size each other up—and how we can learn to win the admiration, respect, and affection we desire.
Everyone wants to be more appealing and effective, but few believe we can manage the personal magnetism of a Bill Clinton or an Oprah Winfrey. John Neffinger and Matthew Kohut trace the path to influence through a balance of strength (the root of respect) and warmth (the root of affection). Each seems simple, but only a few of us figure out the tricky task of projecting both at once.
Drawing on cutting-edge social science research as well as their own work with Fortune 500 executives, members of Congress, TED speakers, and Nobel Prize winners, Neffinger and Kohut reveal how we size each other up—and how we can learn to win the admiration, respect, and affection we desire.
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About the Author
John Neffinger and Matthew Kohut are partners in KNP Communications, a firm specializing in presentation coaching and communications strategy for corporate and political clients. They also lecture regularly at Harvard Business School, Columbia Business School, MIT, Bennington College, and the Naval War College.
"About the title" may belong to another edition of this title.
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