Neuware - \* Draws on up-to-date empirical evident to illustrate how SMEs can become more innovative through the introduction of new products and services.\* Discusses the effective and efficient use of information technology by broadening management skills and knowledge.

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Bibliographic Details

Title: Competitive Advantage in SMEs : Organising for Innovation and Change
Publisher: Wiley & Sons, Wiley M�r 2003
Publication Date: 2003
Language: English
ISBN 10: 0470843349
ISBN 13: 9780470843345
Binding: Taschenbuch
Condition: Neu
Dimensions: 241 millimeters width by 193 millimeters height by 36 millimeters depth
Weight: 574 grams

About this title

Synopsis

Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services. Discusses the effective and efficient use of information technology by broadening management skills and knowledge.

About the Author

Oswald Jones is Professor of Innovation and Entrepreneurship at Manchester Metropolitan University.

Fiona Tilley recently left Manchester Metropolitan University to join the School of the Environment at Leeds University as Lecturer in Environment and Business.

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AHA-BUCH GmbH
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