Competitive Strategy Analysis For Agricultural Marketing Cooperatives
Language: English
Published by CRC Press, 2019
- Hardcover
- New
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- Title
- Competitive Strategy Analysis For Agricultural Marketing Cooperatives
- Author
- Cotterill, Ronald W
- Publisher
- CRC Press
- Publication year
- 2019
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0367009110
- ISBN 13
- 9780367009113
This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.
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California Books
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