The Complete Idiot's Guide to Strategic Planning: Boost Your Business with Proven Strategies

Grensing-Pophal MA SPHR, Lin

ISBN 10: 1615640592 / ISBN 13: 9781615640591

Published by Alpha, 2011

About this Item

Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!

Seller Inventory # S_471226841

Bibliographic Details

• Title: The Complete Idiot's Guide to Strategic Planning: Boost Your Business with Proven Strategies
• Publisher: Alpha
• Publication Date: 2011
• Language: English
• ISBN 10: 1615640592
• ISBN 13: 9781615640591
• Binding: paperback
• Condition: Very Good

About this title

Synopsis

Get ahead of the competition with some expert planning.

As any business manager knows, success doesn't just happen. It takes hard work and planning to get the desired results. Strategic planning is the discipline that helps businesses build on their present success by analyzing all the factors that can impact the future and take measures to anticipate them. The Complete Idiot's Guide(r) to Strategic Planning offers clear and concrete discussions about:

• Defining business goals in mission statements

• Proven methods to gather the information necessary to formulate a strategy

• Anticipating the competition

• Executing a strategic plan

About the Author

Lin Grensing-Pophal is the founder and CEO of Strategic Communications, LLC, which advises clients on business and communications strategies. She also is a prolific writer who covers health, human resources, and many forms of business communications. Grensing-Pophal is the author of numerous books, including Best Practices in Influencer Marketing, The Complete Idiot’s Guide to Strategic Planning, and The Essentials of Corporate Communications and Public Relations.