The great idea is only the beginning.

The typical business book author often lacks style, voice, pace, or focus. This guide takes the reader on a virtual tour of business book publishing, providing all the information essential to a successful book, from shaping the idea to writing the proposal to approaching an agent and beyond.

•Covers the essentials of marketing and publicity

•Addresses self-publishing, for those business book writers who simply look to sell their books at conferences

•The Complete Idiot's Guides(r) dedicated to writing and publishing continue to do well

About the Author

Bert Holtje founded James Peter Associates, book producer and literary agency, in 1970, representing 87 nonfiction authors and more than 600 books. He is an author, collaborator, or ghostwriter of 32 books. Since selling the company in 2000, Holtje, who has an MA in marketing, has been a consultant.

"About this title" may belong to another edition of this title.

Store Description

Books for all ages

Visit Seller's Storefront

Seller's business information

THEVILLAGEBOOKSTORE
RI, U.S.A.

Sale & Shipping Terms

Terms of Sale

Shipping Terms

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	5 to 14 business days	3 to 6 business days
First item	US$ 3.99	US$ 6.99

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.