Concept Code : How to Create Meaningful Concepts
Crucq-toffolo, Gaby; Knitel, Sanne
Language: English
Published by BIS Publishers, 2016
- Softcover
- New
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
AbeBooks seller since January 28, 2020
Condition: New
US$ 32.08
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- Title
- Concept Code : How to Create Meaningful Concepts
- Author
- Crucq-toffolo, Gaby; Knitel, Sanne
- Publisher
- BIS Publishers
- Publication year
- 2016
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 9063694326
- ISBN 13
- 9789063694326
Concept Code guides you through every stage of bringing life to an idea in order for it to grow into a fully matured concept. It also gives insight into the importance of the consumer's mind and how this functions in to make your concept successful.
"Synopsis" may belong to another edition of this title.
About the Author
Gaby Crucq works as a Lecturer Concept Development at the Fontys Academy for Creative Industries in Tilburg, The Netherlands. After graduating in Leisure Management, she immersed herself in the field of creativity and concept development. At this moment Gaby is studying at EURIB/ European Institute for Brand management. The EURIB master program is an independent knowledge institute in the area of brand, design and reputation management. In these three disciplines EURIB focuses on education, research and consultancy. Within this field of expertise, Gaby's strongpoints are her analytic skills. Through seminars and workshops, Gaby lets people experience that everyone is able to think in concepts.
"About the title" may belong to another edition of this title.
GreatBookPricesUK
Woodford Green, United Kingdom
AbeBooks seller since January 28, 2020
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