Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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Bibliographic Details

Title: Concepts and Cases in Retail and Merchandise Management 2nd Edition
Publisher: Bloomsbury Academic & Professional
Publication Date: 2008
Language: English
ISBN 10: 1563676001
ISBN 13: 9781563676000
Binding: Soft cover
Edition: 2nd Edition
Condition: Good
Weight: 1.863 pounds

About this title

Synopsis

This textbook prepares future retail executives for the challenges they will face in contemporary retailing and manufacturing. Concepts and Cases in Retail and Merchandise Management, 2nd Edition, includes more than 70 cases that are contextualized by clear introductions and give students a grounding in a wide variety of contemporary retail management challenges. Case studies explore topics ranging from how to position a store and its merchandise to how to safeguard against cheap imports that threaten domestic manufacturers.

About the Author

Nancy
J. Rabolt is a professor
and Chair of the Consumer and Family Studies and Dietetics Department at San
Francisco State University. Judy
K. Miler is an associate
professor at the University of Florida.

"About this title" may belong to another edition of this title.

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