Conceptual Blockbusting: A Guide to Better Ideas
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Language: English
Published by Basic Books, 2001
- Softcover
- Used

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- Title
- Conceptual Blockbusting: A Guide to Better Ideas
- Author
- Adams, James L.
- Publisher
- Basic Books
- Publication year
- 2001
- Condition
- Fair
- Binding
- paperback
- Language
- English
- ISBN 10
- 0738205370
- ISBN 13
- 9780738205373
- Edition
- 4th Edition
- Item weight
- 10 ounces
- Dimensions
- 5x0x9
James Adams's unique approach to generating ideas and solving problems has captivated, inspired, and guided thousands of people from all walks of life. Now, twenty-five years after its original publication, Conceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. With new examples and contemporary references, Conceptual Blockbusting is guaranteed to introduce a new generation of readers to a world of new possibilities.
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About the Author
James L. Adams is professor emeritus at Stanford University, where he has held a variety of administrative posts, taught courses on design and creativity, and won many teaching awards. Trained as an engineer and artist, he has been employed as a design engineer by several companies, as well as consulting for and coaching groups in the private and public sector around the world. He lives on the Stanford campus.
"About the title" may belong to another edition of this title.
Gulf Coast Books
Cypress, TX, U.S.A.
5-star seller
AbeBooks seller since June 27, 2017
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